I have the good fortune to be involved with many of the patchworks producers. I’ll end up shooting, editing and mentoring on about 7 of the final projects and to me, that is the most exciting part of this entire journey. Film is one of the last great collaborative mediums. When we get the opportunity to really showcase what we can create together, it reminds me why I started in this industry. I recently attended a seminar in Minneapolis with Craig where we learned from one of the guys who invented DSLR filmmaking – Vincent Laforet. (http://www.laforetvisuals.com/) and he reminded me of a few key elements to make a great production.
#1 – Put the right people in the right place. While I know enough about writing to have an intelligent conversation with a writer, I also know enough that I’m not a writer. Filmmaking is collaborative for a reason. Even if one person can do everything – it doesn’t mean they should.
#2 – It’s all about story. Vincent is a Pulitzer prize winning photographer and recently directed a massive Nike spot – https://www.youtube.com/watch?v=SJn64kkpOSc (as of writing it had 11.5 million views) – so he knows more than enough about gear. But he is also the first one to say a bad story with the best gear is still a bad story.
Surround yourself with good people and have an engaging story to tell. Stick with these two guidelines and it’s hard to go wrong.